Fields of Activity
Brand
Governance
Economics
| •Idea •Purpose •Mission, Vision, Values | •Culture: Heritage, Regionality, Uniqueness, History •Embedding in the environment | •Pilgrimage Trails •Indigenous population •Inclusion & Diversity |
•Legal •Organization •Staff •Volunteers | •Partners •Memberships •Associations •Events | •Friendship trails •Legislation for trails •Standards |
| •Funding •Bookkeeping •Payroll | •Reimbursements •Sponsors •Fees | •Provisions •Donations |
Establishment
Communication
Community
| •Scouting •Design •Building | •Landowner •Trailheads •Parking | •Signs •Markings •Accommodations •Services |
| •Logo/CI/CD •Public relations •Marketing •Website & Newsletter | •On site communication •Content, Media •Cooperations | •Fairs/Events •LinkedIn & Social Media •Trail Report •Publications |
| •Trail Managers •Destination •Parks •Associations | •Local businesses •Ambassadors •Search & rescue •Trail users | •Guides •Academic institutions •Expeditions •Education |
Conservation
Operation
Digitization
| •Protected areas •Rules & Laws •Flora, Fauna, Habitat •Biodiversity | •Climate change •Public transport •Footprint •Certification (Green Flag Trails) | •Green Destinations •GSTC •SDG´s |
| •Health & Wellbeing •Maintenance •Tread damage •Erosion & weathering | •Ice-/Rockfall •Damages due to storms and natural disasters •Litter •Crowds of visitors | •Temporary closures •Dangers •Limitations & Permits |
| •Map & Trails •Infrastructure •Content, Media •Website, App | •Feedback & Tasks •Collaboration •Crowdsourcing •Passports | •Reports & Insights •Visitor Management •Current conditions |
Conferences
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•WTC worldwide
•European
•National
•Local
•…..